Staff Directory

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01522 83 5640
University of Lincoln
Brayford Pool
United Kingdom

About Victoria Ellis-Vowles

Victoria started her career as a building surveyor in Australia.  On her return to the UK, she set up her own business in events management in a leisure and hospitality environment which she successfully operated for 4 years.  She completed her masters degree and graduated top of her class in International Marketing Strategy at the University of Lincoln and went on to manage the international marketing programme for an electronics manufacturer.  In 2010 she was awarded Chartered status by the Chartered Institute of Marketing.  She is now undertaking her PhD focusing on the role of the landlord in the social construction of space in rural public houses.

Department Responsibilities

Victoria is a Lecturer within Lincoln International Business School.  She is the programme leader from the BSc (Hons) Retail Management programme and module coordinates the UG Dissertation for the distance learning programmes.

Subject Specialism

Marketing and Events Management.


  • MSc International Marketing Strategy — University of LIncoln, 2010
  • CIM Professional Diploma in Marketing — Oxford College of Marketing, 2009


  • CIM Best MSc International Marketing Strategy Student Prize — University of LIncoln,


Victoria manages the marketing and is partner for COVIC Training Solutions.

Research Interests

  • Gendered Spaces

  • Identity

  • Microbreweries

  • Public Houses

Research in the Lincoln Repository